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radio & TV ads [Apr. 18th, 2004|11:19 am]


[mood |frustratedfrustrated]

Heard an ad on the radio on the way home from badminton for the LOC - Library of Congress. It went something like this:

guy - hey girls! did you know that Thomas Jefferson invented macaroni?? [or macaroni machine. not sure]
girls - wow! where'd you learn THAT?
guy - loc.gov!
girls - wow.. he's so buff! Such a HISTORY buff ever since he started checking out
www.loc.gov! SWOOOON!

That made me sick. I'm not sure what the LoC was trying to accomplish aside from saying go to our website, but using the lure of "oh look, you can get GIRLS if you go to this site!" is just disgusting and repugnant. I heard it on KCBS 740 radio station [sf]

There's another ad that's been running on TV. I think it's Crest Whitestrips? The ones where there are girls sitting and chatting, and another one comes in all smiles. The rest react to her happiness with a: oh god, who is it THIS time? and she denies it being a guy. Some of the ads have the others saying things about how she has no commitment to diets or trivial things like that. I have issues with the reaction to her happiness - why does it HAVE to be a guy? Can't she just be happy because she got a promotion? Finished a project on time? Found a great organization? Got a good review from her boss? And the other stuff annoys me because it's so trivial. Though I guess whitening your teeth is pretty trivial anyway..

I guess that was very nonsensical, heh. Sorry..


[User Picture]From: mommabookat
2005-06-30 05:38 pm (UTC)
/Ummmm...that's too strange for me....marketing stratigy missees reality yet again
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